Do not call this a master strategy, however. Barnevik has no time for what he dismisses as "big plans" to eliminate global poverty. George Bush, Tony Blair, Gordon Brown, the G8 countries, the UN, even rock grandees Bono and Bob Geldof are all derided for their big ideas. "When I hear about a new plan, it is like starting to watch an old film," he told European business leaders gathered in Helsinki, Finland, last summer. "You know from the start there is no happy ending. The best plan is no plan."
Monday, 4 February 2008
Did you see this interview with Percy Barnevik, adviser to Hand in Hand? This is the most profound section: